romain petiteau brand content manager

Rossignol is a renowned French ski brand with a rich heritage dating back to 1907. Known for its innovation, quality, and performance, Rossignol offers a wide range of skiing equipment, including skis, boots, bindings, and apparel for alpine, Nordic, and freeride disciplines. The brand is trusted by professional athletes and recreational skiers alike, combining cutting-edge technology with a passion for winter sports to deliver gear that enhances the skiing experience on all levels.

INTERSPORT is hosting a dynamic brand activation at Les Saisies ski station featuring content creators who will test and showcase the latest Rossignol product range. Through engaging videos and firsthand reviews, these influencers highlight the performance and innovation behind Rossignol gear, reinforcing INTERSPORT’s position as the top-of-mind retailer for all ski equipment needs. This authentic, content-driven approach connects with ski enthusiasts and elevates the brand’s presence on and off the slopes.